Benchmark Learnings: Emailing Finance

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Benchmark Learnings: Emailing Operations

When sellers write A-level emails to operations, the reply rate climbs to 5.4%. A 58% lift. That's one of the larger quality lifts across all departments. Ops leaders do reply to cold email. They just need to be able to quickly understand the very specific reason that they should.

By
Will Allred
Mar 30, 2026

Updated: The Cold Email Benchmark Report (Added Content Insights)

The cold email benchmarking report is designed to help you understand how your current cold email performance stacks up against the billions of emails we’ve analyzed across ~50k active inboxes connected to Lavender’s Email Coach.

By
Will Allred
Mar 30, 2026

Benchmark Learnings: Emailing Technical Buyers

Out of 231,818 cold emails in our latest Cold Email Benchmark Report, engineering and product are two of the most prospected technical departments in B2B. The reply rate? 5.2%. Lets dig into what drives the highest reply rates.

By
Will Allred
Mar 17, 2026